Tag: EMF
The power of anti-5G messages: emotion trumps the facts
Feb 18, 2021
by Toby Youell

The arson attacks on mobile masts last year, fuelled by online rumours of a link between 5G and COVID-19, demonstrated the power of campaigns against the new technology. The industry usually reacts with facts and sober analysis, but this doesn't cut through to the significant minority who continue to worry… Read more...

Why have anti-5G campaigns been so successful?
Feb 18, 2021
by Martin Sims

For decades individuals and organised groups have lobbied against mobile phones claiming health risks, but the recent anti-5G campaigns have had an unprecedented impact. Messaging penetration has been estimated at 50% and never before have these campaigns led to arson attacks on base stations. In this Research Note we examine… Read more...

Poll: anti-5G groups are better at campaigning than the wireless industry
Feb 04, 2021
by PolicyTracker

Arson attacks on 5G masts, fuelled by misinformation on social media have made policy-makers and the wireless industry reconsider the effectiveness of their own EMF communications strategies. This was the topic of our recent webinar: EMF getting the message across. Your can watch a recording of it by signing up… Read more...

Watch a recording of our EMF webinar and download presentations
Feb 04, 2021
by PolicyTracker

If you weren't able to join our EMF: getting the message across webinar, then you can watch a recording of it on demand and download the presentations at our webinar archive. Read more...

Strategic advice on EMF messaging
Feb 04, 2021
by PolicyTracker

In association with Epoch Strategic Communications, PolicyTracker can help improve your messaging on EMF issues. Which audiences should you be targeting? How can you reach them? How can you build trust? How should this integrate into wider communications and organisational strategies? How should you address health concerns? What can be… Read more...

New speakers added for EMF webinar on Wed 3 February
Jan 28, 2021
by PolicyTracker

Reassuring the public about the safety of mobile networks has never been harder. The rise of social media has allowed those with health concerns to spread their message as never before, while the COVID-19 pandemic has provided a fertile breeding ground for conspiracy theories. Next week's webinar, EMF: getting the… Read more...

Webinar on 3 February: getting the EMF message across
Jan 15, 2021
by PolicyTracker

Who should we use to publicise messages about EMF? Scientists, engineers or... comedians? Scientists at the World Health Organisation tell us that mobile phones carry no known health risk as long as emission limits are observed. Engineers at regulators and operators check that those limits are followed. But is a… Read more...

Webinar: How can we counter 5G EMF health fears?
Dec 04, 2020
by Dugie Standeford

There is no evidence that electromagnetic field radiation is a health risk if international safety standards are followed, but this hasn't stopped an explosion of conspiracy theories and scare stories about 5G. Join PolicyTracker to explore what the wireless sector can do to regain public trust. Read more...

Pressure mounts on Brussels to do more to counter EMF misinformation
Oct 21, 2020
by Manuel R. Marti

Fifteen EU member states have urged the European Commission to come up with a “communications strategy” to counter misinformation about 5G. Read more...

Brazilian consultation on EMF
Oct 08, 2020
by Toby Youell

The Brazilian regulator, Anatel, has issued a consultation on testing for human exposure to electromagnetic fields. The consultation is available for public comment until November 4. Read more...